So first thing you need is a amazing hook....
A hook is a way of attracting people to continue to read more about what you can offer. If you don't have one of these they will not read your amazing content and leave. You would never know if you were the one they would've booked if you had a great hook to get their attention and read on and learn about you.
Let's diving shall we into great hooks
1. YES QUESTIONS
Ask yes questions where you know the answer will be yes. For example are you looking for an amazing stylist to do X! Do you need a great presenter to do why Y. And all of the answers of course should be yes. Do you need somebody to do _____?
You are the answer to your audience pains and problems you have to solution
Well you know the answer would be a yes!
2. TELL A GREAT STORY
Tell a story that really resonates to the reader that you have got the skills and knowledge needed to help with a specific problem. His thing here though is to get to the point really quickly you have a very short time to capture your audience attention do not ramble on. The thing here is to remember is that we as humans are a tuned to listening to stories so make it rapped make it real make it relevant.
Next thing you've got to consider is the BENEFITS...THE WHY
The WHY is simply the benefits of working with you versus working with someone else now the best way of getting this across is to focus on the transformation that you can bring to the table. What is going to be the amazing outcome from working with you. Clearly relay this then you can talk about the features. So when you work with me you will achieve this______ and I will make the audience feel this________ way for example.
Share what makes you different.
The last thing to consider is the proof
...And no it's not in the pudding it in the profile
Proof is an amazing trust and credibility factor because it lets the person looking at your profile understand that there is a proven track record of what you can do and what you can provide.
So if Summerlands on your website or your social media and they can see that you have been syndicated in magazines there is a track record that you've done shows these or add to the trust and credibility factor and the proof that you can provide an amazing service.
Provide evidence if you're in
And they are more likely to dig deeper to find out more about what you can do for them.
You can take this a step further and add on your about page how you helped other people to over come a particular problem.
Perhaps pinpoint certain companies that you've worked for and that you've helped so how you've helped him you want to be able to put into the mind of the reader that you are there ideal solution.
Videos are the most powerful forms of proof
Of course there are testimonials
Don't forget images show your amazing results
Now go forth and conquer remember to check out all of my social media channels to find out more information of how you can create a killer profile that gets booked all around the world till next time is
the profile guy